Google products

You can use Google tools — Google Analytics (GA4) and Google Tag Manager (GTM) — to track custom events, create detailed reports and analyze how users interact with the DreamApply portal.

How Google integration works

Understand integration basics, requirements and limitations

Integrate with Google Analytics

Connect to Google Analytics to monitor and analyze user behavior

Integrate with Google Tag Manager

Add Google Tag Manager to deploy tracking tags without editing code

How-tos

Use DreamApply with Google tools for different tracking scenarios

Analytics tools comparison

How Google integration works