<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>How-tos on DreamApply Knowledge Base</title><link>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/</link><description>Recent content in How-tos on DreamApply Knowledge Base</description><generator>Hugo</generator><language>en-us</language><atom:link href="https://help.dreamapply.com/kb/integrations/analytics/google/howtos/index.xml" rel="self" type="application/rss+xml"/><item><title>Track button clicks with GTM</title><link>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/track-clicks/</link><pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate><guid>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/track-clicks/</guid><description>&lt;p&gt;Each programme description page in DreamApply has the &lt;strong&gt;Share&lt;/strong&gt; button that allows applicants to share the page link. Assume you want to track how many users click this button and on which programme pages these clicks occur.&lt;/p&gt;
&lt;p&gt;To do this, we will integrate DreamApply with Google Tag Manager, set up a tag to capture this data and send it to Google Analytics for reporting.&lt;/p&gt;
&lt;img src="../images/share-button.png" alt="Sharing the programme description" /&gt;
&lt;h2 id="before-you-begin"&gt;Before you begin&lt;a class="td-heading-self-link" href="#before-you-begin" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;ul&gt;
&lt;li&gt;Make sure your Administrator account in DreamApply has the &lt;code&gt;Superuser&lt;/code&gt; role.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and container in Google Tag Manager. For details, see &lt;a href="https://support.google.com/tagmanager/answer/14842164?hl=en" target="_blank"&gt;Create an account and container&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and a data stream in Google Analytics. For details, see &lt;a href="https://support.google.com/analytics/answer/9304153?sjid=11577613142331598203-EU#stream" target="_blank"&gt;Add a data stream&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;/ul&gt;
&lt;h2 id="step-1-integrate-with-google-tag-manager"&gt;Step 1. Integrate with Google Tag Manager&lt;a class="td-heading-self-link" href="#step-1-integrate-with-google-tag-manager" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;p&gt;First, we need to connect DreamApply to Google Tag Manager.&lt;/p&gt;</description></item><item><title>Track search terms with GTM</title><link>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/track-search-terms/</link><pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate><guid>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/track-search-terms/</guid><description>&lt;p&gt;The &lt;strong&gt;Find programmes&lt;/strong&gt; page in DreamApply includes a search box that allows applicants to search for programmes. You can track what users search for and analyze these terms in Google Analytics.&lt;/p&gt;
&lt;p&gt;To do this, we will integrate DreamApply with Google Tag Manager, set up a tag to capture search terms from search interactions and send them to Google Analytics for reporting.&lt;/p&gt;
&lt;img src="../images/programme-catalog.png" alt="Programme catalog page" /&gt;
&lt;h2 id="before-you-begin"&gt;Before you begin&lt;a class="td-heading-self-link" href="#before-you-begin" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;ul&gt;
&lt;li&gt;Make sure your Administrator account in DreamApply has the &lt;code&gt;Superuser&lt;/code&gt; role.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and container in Google Tag Manager. For details, see &lt;a href="https://support.google.com/tagmanager/answer/14842164?hl=en" target="_blank"&gt;Create an account and container&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and a data stream in Google Analytics. For details, see &lt;a href="https://support.google.com/analytics/answer/9304153?sjid=11577613142331598203-EU#stream" target="_blank"&gt;Add a data stream&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;/ul&gt;
&lt;h2 id="step-1-integrate-with-google-tag-manager"&gt;Step 1. Integrate with Google Tag Manager&lt;a class="td-heading-self-link" href="#step-1-integrate-with-google-tag-manager" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;p&gt;First, we need to connect DreamApply to Google Tag Manager.&lt;/p&gt;</description></item><item><title>Track application events</title><link>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/use-data-layer/</link><pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate><guid>https://help.dreamapply.com/kb/integrations/analytics/google/howtos/use-data-layer/</guid><description>&lt;p&gt;Assume you want to track the number of created, submitted and withdrawn applications in Google Analytics. You want to leverage the information about events pushed to the data layer by DreamApply.&lt;/p&gt;
&lt;p&gt;To do this, we will integrate DreamApply with Google Tag Manager, set up a tag to capture these events and present them as a report in Google Analytics.&lt;/p&gt;
&lt;h2 id="before-you-begin"&gt;Before you begin&lt;a class="td-heading-self-link" href="#before-you-begin" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;ul&gt;
&lt;li&gt;Make sure your Administrator account in DreamApply has the &lt;code&gt;Superuser&lt;/code&gt; role.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and container in Google Tag Manager. For details, see &lt;a href="https://support.google.com/tagmanager/answer/14842164?hl=en" target="_blank"&gt;Create an account and container&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;li&gt;Make sure you have an account and a data stream in Google Analytics. For details, see &lt;a href="https://support.google.com/analytics/answer/9304153?sjid=11577613142331598203-EU#stream" target="_blank"&gt;Add a data stream&lt;/a&gt; in the Google documentation.&lt;/li&gt;
&lt;/ul&gt;
&lt;h2 id="step-1-integrate-with-google-tag-manager"&gt;Step 1. Integrate with Google Tag Manager&lt;a class="td-heading-self-link" href="#step-1-integrate-with-google-tag-manager" aria-label="Heading self-link"&gt;&lt;/a&gt;&lt;/h2&gt;&lt;p&gt;First, we need to connect DreamApply to Google Tag Manager.&lt;/p&gt;</description></item></channel></rss>