View UTM parameter statistics

You can view UTM parameter statistics through dedicated reporting sections in DreamApply:

  • UTM parameters: Provides information on captured UTM parameters and allows drilling down into the captured/attributed parameter breakdown.

    Viewing UTM stats
  • Leads, Browse, Statistics, Tables, Tasks: Allow filtering records by UTM parameters.

    Viewing lead stats
  • Applicant card: Shows a list of UTM parameters attributed to the lead.

    Viewing attributed UTM parameters